"I strongly resonated to the Top 10 Data Mining mistakes.... There is a wealth of material in this handbook that will repay study." - Peter Lachenbruch, Oregon State U., Past President, American Statistical Society (from Foreword 1) Data mining practitioners, here is your bible, the complete "driver's manual" for data mining. From starting the engine to handling the curves, this book covers the gamut of data mining techniques - including predictive analytics and text mining - illustrating how to achieve maximal value across business, scientific, engineering and medical applications. What are the best practices through each phase of a data mining project? How can you avoid the most treacherous pitfalls? The answers are in here.